Category Archives: Copywriting

Copy vs Content

By | Business, Business Blog, Content, Copywriting, English | No Comments

“I need to right some copy for my blog.” Hmm. No you don’t. “Does anybody know a good content writer? I need a sales page written.” I think you mean a copywriter. Copy and content are often confused, and although they are similar, there are definite differences. As part of an ebook I’m launching (it’ll be available within the next few weeks – exciting!), I included a section on the difference between content and copy, and why you need them. Here’s the chapter: Read More

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